Rural City of Ararat

Why Ararat?

Ararat is a key regional centre and gateway to the Grampians in western Victoria. Its diverse economy is underpinned by agriculture (wool, beef, and wine), manufacturing, renewable energy (including wind farms), healthcare, education, and tourism. Heritage architecture and cultural attractions complement its rural charm, while strong transport links to Melbourne support long-term growth.

Investment Highlight:

Median house price: A$400,000
Median unit price: A$302,500
Gross rental yields: Around 5.3% for houses and 4.9% for units
Median weekly rent: A$380 for houses, A$335 for units
Low vacancy rates: Consistently under 1%, reflecting strong demand
Steady growth: Moderate but stable capital appreciation, supported by infrastructure investments in transport, renewable energy, and agribusiness

Approximate Cost:

Median house price: A$400,000
Median unit price: A$302,500
Rental yields: 5.3% (houses), 4.9% (units)
Median weekly rent: A$380 (houses), A$335 (units)
Vacancy rate: Under 1%

Ideal For: Ararat is ideal for investors seeking affordable properties with solid yields and regional growth potential. It also suits first-home buyers and downsizers looking for a welcoming rural lifestyle within reach of Melbourne. Developers and commercial operators will appreciate its stable economy, affordable entry point, and the flow-on benefits from growth in agriculture, tourism, and renewable energy.